The Impact of AEW on Competing Wrestling Promotions: A Change in WWE or Non-Change?

With the emergence of All Elite Wrestling (AEW), remnants of the traditional WWE fanscape have experienced a significant shift. The rivalry between WWE and AEW has been a constant topic of discussion among wrestling enthusiasts. Despite the surface-level responses from WWE, the competition is actually more complex. This article delves into the unvarnished truth: has WWE really changed after the emergence of AEW, or is it the same as it has been for the last 12 years?

WWE's Reaction to AEW

WWE does not overtly care about AEW. This is evident in their policies, such as not allowing AEW-related merchandise in their arenas, but their indifference should not be mistaken for a lack of recognition. The real competition is actually between AEW and NXT, as both organizations focus on delivering high-quality wrestling matches.

For WWE, much has remained the same. SmackDown, one of their flagship programs, has been airing on Fox, indicating a continuation of their familiar format. However, this uncanny adherence to their established format may backfire as fans like Jon Moxley, Chris Jericho, and others move on to AEW. These departures hint at a Fundamental Shift in WWE's fan base and the wrestling industry at large. WWE may eventually realize the consequences of these losses and regret the decisions that have led to their fan exodus.

The WWE's Stagnation and Character Development

The WWE was transformed in 2008 when they distanced themselves from adult content and shifted towards a squeaky-clean, family-friendly image. This change came after tragic events such as Chris Benoit's death and Vince McMahon's wife's failed Senate campaign in 2009. Despite Benoit's untimely passing and the political setback, the WWE's programming has remained unchanged, preserving the same storyline and dynamics that existed before AEW's emergence.

The True Rivals: AEW and NXT

AEW's establishment in 2021 marked a significant moment in the wrestling world. However, WWE followers often exaggerate its impact, framing AEW as a fierce competitor. In reality, much of the rivalry stems from WWE fans. WWE itself has not explicitly acknowledged AEW as a threat unless it involves defunct wrestling companies like WCW and ECW, which it acquired rights to decades ago.

The Current Wrestling Landscape

AEW has been a hot topic in the wrestling world, but its impact on WWE is less apparent than might be perceived. While WWE programs continue to air on Fox with steadily dropping viewership, NXT is garnering more attention and higher ratings than AEW. Both programs air on the same day, creating a more competitive and engaging experience.

Conclusion

WWE's core offerings, such as SmackDown on Fox, have remained largely unchanged since the 2008 transformation. The departure of prominent wrestlers like Jon Moxley, Chris Jericho, and others signifies a subtle but significant shift in the wrestling landscape. Meanwhile, NXT is proving to be a strong competitor, garnering higher ratings and interest than AEW.

The emergence of AEW has reignited the fire of passion in the wrestling community, forcing WWE to reconsider its strategies. The true competition lies not just between WWE and AEW but within WWE itself, with NXT rising to prominence and challenging traditional WWE norms.