If the First WrestleMania Failed: The Potential Impact on WWE and Hulk Hogan
Introduction
If the first WrestleMania had flopped in 1985, it would have undeniably injured the WWE and Hulk Hogan’s careers. However, given the intricate setup and historical context, the promotion’s future would not have been terminally damaged. This article explores the potential ramifications and uncovers why WWE's ultimate success was destined despite this early setback.The Setup for WrestleMania I
Financial Risks and PartnershipFinancial Risks and Partnership—Taking into account the financial risks Vince McMahon, Gorilla Monsoon, and Arnold Skaaland undertook to stage WrestleMania I, we can better understand the resilience of WWE. Unlike today's corporate conglomerates, McMahon built the WWE as a partnership. Vince paid off his team in percentages, ensuring their camaraderie and commitment to the company's growth.
IWrestleMania I: A Perfect Setup
Vince Sr.'s Influence and Proven FormulaVince Sr.'s Influence and Proven Formula—Following the Northeastern territory era, where Vince Sr. dominated local wrestling, the World Wrestling Federation (WWF) had demonstrated its dominance in Madison Square Garden (MSG), the home arena for Vince. This stronghold often produced successful shows, making it a bacterium for WWE to capitalize on.
The Madison Square Garden Factor
Madison Square Garden: A Prominent StageMadison Square Garden: A Prominent Stage—With the last title match at MSG only three weeks prior, the arena was well-prepared for another high-profile event. Additionally, the Cyndi Lauper/Roddy Piper storyline had attracted significant media attention, a testament to WWE's strategic foresight in propagating their brand through multiple platforms. The free advertising was a boon to the promotion, much like the iconic 1971 Ali-Frazier event.
Hosting and Free Promotion
NBC and Free PromotionNBC and Free Promotion—Vince's alliances were not limited to MSG. His friendship with Dick Ebersol, NBC's producer for Saturday Night Live, led to hosting appearances for both Hogan and Mr. T. Meanwhile, the Hot Topic incident on Ebersol's show provided another layer of free promotion. Ebersol's alignment with NBC ensured substantial coverage, further amplifying WWE's exposure.
Shady Match Lineups and the 10000 John Studd Challenge
Pay-per-View and Match QualityPay-per-View and Match Quality—Despite the lacklustre match lineups, the 10000 John Studd challenge stood out as an entertaining spectacle. Yet, the real draw lay in the prestige associated with MSG and the star power of the main event and supporting cast. However, the overall appeal of Playoff